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Who I'm Following - February 2026
The big thinkers I'm following this month.

Eileen Campbell
Feb 31 min read


What I'm Reading - February 2026
A brief overview o Ethan Mollick's book Co-Intelligence: Living and Working with AI

Eileen Campbell
Feb 32 min read


What I'm Seeing - February 2026
The badge I'm wearing proudly these days is "AI Pragmatist". It started with a post I wrote in December about the gap between what companies say publicly about AI ("We're investing heavily!") and what they admit privately ("Honestly? We're experimenting but we don't know what's working yet"). The response told me I'd struck a nerve. That gap—between rhetoric and reality—is where most of the industry is living right now. But here's what's shifted in the past few weeks: The
eileen711
Feb 33 min read


Who I'm Following - January 2026
AI Thought Leadership Owain Evans is a Berkeley AI researcher and founder of Truthful AI. In an era of hype and hand-wringing, he's focused on what actually matters: making AI systems that don't lie to us. His work on AI honesty is technically rigorous but genuinely accessible. You can watch his interesting Hinton Lectures here . Agent Provocateur The inimitable Mark Ritson is the marketing professor you either love or love to hate—but either way, you're reading him. His

Eileen Campbell
Jan 51 min read


What I'm Reading...
I just finished Abundance by Ezra Klein and Derek Thompson, and it is full of food for thought. The book is ostensibly about why we've stopped building things in America—housing, infrastructure, clean energy, all of it. But the real argument runs deeper; we've become a society more comfortable saying "no" than saying "yes." Permitting processes, regulatory capture, NIMBYism, vetocracy—the mechanisms we built to prevent bad things have calcified into systems that prevent al

Eileen Campbell
Jan 51 min read


What I'm Seeing in the Insights World - January 2026
Hard to believe it is January 2026! The new year brings a predictable flood of prognostications. Every firm has their "Top 10 Trends for 2026" post queued up. I'll spare you mine and my jaundiced view that most of these lists wouldn't stand up to the scrutiny of good researchers! Sadly, many “predictions” lean more towards self-serving wish lists than data-informed insights. (Wow! A company marketing synthetic data predicting that this is going to be the year of the digita

Eileen Campbell
Jan 52 min read


Welcome to the first edition of Seasoned!
I posted a POV about the shift happening in our industry—from selling projects to enabling decisions. Just my opinion, I thought. But within 48 hours, hundreds of people had weighed in, and what struck me wasn't the volume. It was the substance.

Eileen Campbell
Dec 9, 20252 min read
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